Understanding and Dealing with Misunderstandings

blogLet me use the words of the ‘Cookie Thief’ poem by Valerie Cox, I recite at trainings and the ‘ladder of inference’ developed by Coghlan & Brannick (2014, p.31) to attempt to figure out why we have misunderstandings. I will interrupt the poem and use the seven steps of the ‘ladder of inference’ model during the interludes in this attempt.

 A woman was waiting at an airport one night, with several long hours before her flight. She hunted for a book in the airport shops, bought a bag of cookies and found a place to drop.

 She was engrossed in her book but happened to see, that the man sitting beside her, as bold as could be. . .grabbed a cookie or two from the bag in between, which she tried to ignore to avoid a scene. Continue reading “Understanding and Dealing with Misunderstandings”

How Marketers can Add Value to the Organisation

marketing blog
Source: http://www.networkintellect.com

Organisations consist of people who are varied. People come from varied cultures, mindsets, beliefs, philosophies, and background. This diversity creates varied dynamics of interactions. Therefore it is unlikely that there are two similar organisations on this planet. Therefore there is no standard formula or right answer or wrong answers. Therefore the best I can do is to provide the clay for you to create a pot that can hold the value you can add to organisations that suits your reality and your aspirations using your creativity and your knowledge.

Why do you need to add value to organisations? I had learnt somewhere in my journey of life that the more you give the more you get. This concept became true to me as I tested it. The more I gave to others the more I received. The more time and I focus I gave my studies the better results I received. The more value I gave my existing clients the more new clients I received. The more knowledge I gave , especially free of any fees, the more knowledge I gained.

Continue reading “How Marketers can Add Value to the Organisation”

When the mighty fall…

Jimmy Saville. source: http://www.mirror.co.uk

We were shocked by the news of the pedophilia scandal of Jimmy Savile, a BBC children’s show host who died last year, who coerced hundreds of children at the corporation’s studios when they were underage.

It was not just Savile, but also Mark Thompson, who led the British television network who has a question mark hanging over his head, whether he did enough to investigate allegations of the scandal at the BBC. And what about the New York Times who has hired Mark Thompson while he is under investigation at BBC?

This came on the heals of the scandal surrounding Lance Armstrong who was used as a classic example by us motivational speakers as a role model of human potential. A man able to come out of cancer and continue to win the tour de France many times over. With doping allegations against him proven, his empire started tumbling around him with his medals stripped, sponsors such as Nike dumping him and the charitable foundation he founded to fight cancer, ‘Livestrong’, removing him of the chairmanship.
Continue reading “When the mighty fall…”